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AboutTheSolution is Pleased to extend an invitation for you to attend the Retail Digital Transformation Masterclass happening on the 27th February 2017.

Sun Feb 2017

This masterclass demonstrates how digital customer engagement and relationship management is transforming the future of Retail through making the customer the North Star of the business strategy.

Retail Digital Transformation Masterclass

Date: 27th February, 2017

Venue: Dubai Internet City, Building 8 / Microsoft Building

Timings: 08.00 am - 13.00 pm

Retail Digital Transformation Masterclass, being a part of CET Middle East (Customer Engagement Technology Forum) is a focused session bringing together leading retail experts in this filed to share and discuss the most powerful strategies and methods to:


  • Developing customer centric eco system
  • Understand changing customer behaviors and interactions with your business
  • Customer experience design and approaches
  • Customer Relationship Management implementation: how can the potential be achieved?
  • Effectively managing the relationship for the long term -  strategies to enhancing customer loyalty

Confirmed speakers include:

  • Johnson & Johnson: Worldwide Director - Marketing, Developed & Emerging Markets – Mr. Mohamed Sheta
  • Al Ahli Holding Group: Director Marketing and Corporate Communication - Mr. Abdulla Mahmood
  • Century Malls, Safeer Group: Group Chief Information Officer (CIO) - Dr. Kumar Prasoon
  • Marka Holding: Former managing Director, Founder and President Ahramiz – Mr. Hesham Almekkawi
  • McARTHUR + COMPANY & SPRET Retail: Managing Director – Mr. Furqan Athar
  • Luxury Closet: Chief Marketing Officer (CMO) – Mr. Pablo Durant
  • Mars: Regional Brand Director – Mr. Daniele Calderoni
  • DFS Group/LVMH: Director  Operations and Control – Mr. Sushanta Das


The masterclass brings together key decision-makers from Retail industry:

• CEOs, VPs, GMs, MDs

• CIOs, IT Directors and Senior Managers

• CMOs, Sales and Marketing Directors and Senior Managers

• Digital, CRM directors and Senior Managers 

To ensure your inclusion in the attendee list, we would appreciate your response at the earliest.

Thank you and looking forward to your response

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